Jeff Pritchard
Web & Visual Design

I don’t use cliche phrases like “I build things” or “I can’t function without a good cup of coffee.” Actually, I don’t even drink coffee. What I will do is design for print or web, and code the front-end of beautiful websites like these.

Currently you can find me building and beautifying the web, one project at a time, at an ad agency in Campbell California. I work on everything from responsive website design and code, print design, branding, logo design, and even responsive HTML emails.

When not at work, I enjoy shooting lomography (plastic cameras that use film), reading, hiking, geocaching. Fun fact about me, I've listened to every single album ranked in the book “1001 Albums You Must Hear Before You Die.” Get in touch with me and see what I can do for your next project.

Lomography

Portfolio

Web Design


Domino's - Career Website design

One of the nations top pizza chains needed a career website, and I was responsible for the designs. My role ran from initial wireframe sketching, UI/UX, full page mockups, and working with the client on asset selection. On this project, I was not involved in any coding.

Intuit - Recruitment Landing Page

Art direction and website design for a lead-gen recruitment campaign centered around Comic Con. Visitors spent a remarkable average of 2.5 minutes on the site, and Intuit ended up with 214 qualified leads from various competitor companies.

Intermune - Career Website design

Responsive career website designs for Intermune, a pharmaceutical company. Unfortunately this project was put on hold indefinitely prior to front-end development, when Intermune was bought by pharmaceutical giant Roche.

Stanford Hospital South Bay - One page career site

My role on this project was the design of the website, as well as front-end HTML and CSS coding. I worked with the client on revisions, and worked with backend developers as they integrated a job search feature.

Tripadvisor - Career site Frontend Coding

Given website mockup designs to work from, my role here was the responsive front-end coding of the career site. I also worked with coworkers to style the back-end job search integration.

Genesis Health Care - One Page Responsive Lead Gen Site

Design and front-end coding for responsive one page lead generation site for Genesis Physician Services. In just three months, the landing page had 631 new visitor sessions (a very strong showing for such a highly specialized audience), and the page was a recent industry award winner for being “attractive, approachable and providing a great overview of Genesis Physician and Practitioner Services." I designed and did the front-end code on a custom themed WordPress blog, which was added later after the initial success of the landing page.

Onyx Pharmaceuticals - Career Website design

Responsive career website designs for Onyx, a pharmaceutical company. Unfortunately this project was put on hold indefinitely prior to front-end development, when Onyx was bought by pharmaceutical giant Amgen.

Design comps for Onyx Careers website
Design comps for Onyx Careers website
Design comps for Onyx Careers website
Design comps for Onyx Careers website
Design comps for Onyx Careers website

Mallinckrodt Pharmaceuticals - Career Website design

Responsive career website designs for Mallinckrodt, a pharmaceutical company. I worked on wireframes, and created the desktop and mobile page comps, before handing the designs off to another developer.

Design comps for Mallinckrodt Careers website
Design comps for Mallinckrodt Careers website
Design comps for Mallinckrodt Careers website
Design comps for Mallinckrodt Careers website
Design comps for Mallinckrodt Careers website

Boys and Girls Clubs of the Peninsula - Website Redesign

I worked with the Board members and Executive Director on redesigning the website. Redesign involved full page mockups and UI/UX, which I then spec'ed out and handed off to a Wordpress developer.

Responsive HTML Emails


Various Clients - Responsive HTML emails

I regularly design and develop responsive HTML emails for multiple clients. All emails are tested in Litmus to ensure compatibility for the various desktop and mobile email clients. I code within specifications for the various vendors that deliver the email, and assist with sending and tracking when needed.

Responsive HTML email for Stanford Hospitals
Responsive HTML email for Genentech
Responsive HTML email for Sutter Health Services

Print Design


Seton Healthcare - Employment Branding

Concept creation and art direction, based on a concept to highlight what makes Seton stand out for employees compared to other healthcare systems in the same area.

A series of 3 recruitment brand concept ads for Seton Healthcare
A series of 3 recruitment brand concept ads for Seton Healthcare
A series of 3 recruitment brand concept ads for Seton Healthcare

Covance - Employment Branding

I came up with the initial "Exposure" concept and headlines, and designed a series of 3 ads for Covance's employment branding. The concept highlighted the science rather than the employee, so the equipment and tools while the employee is in the background and out of focus.

A series of 3 branding concept ads for Covance
A series of 3 branding concept ads for Covance
A series of 3 branding concept ads for Covance

Ameritas - Print Ads

Recruitment marketing campaign, featuring several different print ads.

Recruitment marketing campaign, featuring several different print ads.
Recruitment marketing campaign, featuring several different print ads.
Recruitment marketing campaign, featuring several different print ads.

Intuit - College recruitment branding

A recruitment campaign aimed for Intuit, aimed at college students. The concept was based on continued learning and growth, as illustrated in the graphic, and was built out for multiple touchpoints such as posters, banners, and an event booth

College recruitment campaign for Intuit
College recruitment campaign for Intuit
College recruitment campaign for Intuit
College recruitment campaign for Intuit

Boys and Girls Club of the Peninsula - Annual Report

Annual report design, with customized infographic section and map fold printing.

Annual report design, with custom infographics and a map fold layout
Annual report design, with custom infographics and a map fold layout
Annual report design, with custom infographics and a map fold layout

Boys and Girls Clubs of the Peninsula - Gala Invite

An invite design for the annual Boys and Girls Clubs. Invite design included a branded envelope, response card, RSVP envelope, and invite. Due to increased demand, a last minute semi-transparent info card was designed and included.

Branded invite design

Mallinckrodt Pharmaceuticals - Employment Branding Creative

Employment branding creative for Mallinckrodt, based on a headline and strapline from a copywriter. Conceptually shows the people behind the science, with a personal employee highlight for each employee focused in the ad.

Employment branding creative for Mallinckrodt
Employment branding creative for Mallinckrodt

Juniper Networks - Social media collateral

A poster, t-shirt, and certificate designed for an internal social media awareness campaign dubbed "J-Social." Employees would receive this branded campaign "swag" upon completion.

Social media awareness collateral
Social media awareness collateral
Social media awareness collateral

Intaact - Direct Mail Guide

I designed this direct mail guidebook for Intaact, targeted to CFOs. The illustrations are directly related to the pull quotes from each page, and each custom graphic is a combination of illustration and/or photo.

B2B direct mail printed guide
B2B direct mail printed guide
B2B direct mail printed guide
Resume

Resume

Summary

Web and print designer, as well as front-end developer, with more than six years experience delivering award-winning websites as well as print design large and small.

Education

BFA in Graphic Design

The College of St. Rose, Albany NY
May 2008

Coursework incorporating typography, color theory, identity design, packaging, branding, brochure layout, pre-press production, illustration, screen printing, and photography.

Skills & Software

Advanced knowledge of responsive web design, mobile design, HTML, CSS, UI, UX, email design, website and email testing, and CMYK/RGB color modes. Working knowledge of SCSS, repository management, Javascript, Wordpress, pre-press production, proof review, press checks, and package design.
Advanced knowledge of Adobe Creative Cloud Photoshop, Illustrator, InDesign, Dreamweaver, Foundation, FTP, Github, and Keynote. Working knowledge of Microsoft Powerpoint and Office.

Experience

Web Designer

CKR Interactive, Campbell, CA
October 2011 – Present

Responsible for design and front-end coding of responsive websites and email blasts, creative campaigns, and various collateral. Involved in all aspects of design process from initial concepts to design and execution, to presentation and revisions, and delivery and implementation of final files and artwork. All while working within brand guidelines, and with client revisions and requests. Clients included Intuit, Domino’s, TripAdvisor, Stanford Hospital, Genentech, Danaher, and other leading pharmaceutical and technology-driven companies.

Print and Web Designer

Jeff Pritchard Design, Campbell, CA
June 2009 – Current

Worked directly with clients on both web and print design, within client brand guidelines and developing new creative campaigns. Starting with initial designs, incorporating client feedback, revisions, and ensuring delivery of final production files to printers, vendors, and client.

Freelance Web Designer

AcademixDirect, Mountain View CA
October 2010 – July 2011

Website design for a lead generation company specializing in online education. Worked closely with Marketing to design for new and existing online properties, based on performance and conversion. Designed websites and splash pages, banner ads, and mobile banners.

Production Designer

r2integrated (formerly CatapultWorks), Campbell CA
June 2009 – August 2010

Print and web production design for B2B direct mail. Involved in initial creative, design, product photo shoot, preparation of production ready files, press checks and reviewing proofs. Designed direct mail, print ads, posters, brochures, emails blasts and landing pages.

Awards

Silver, Website Category
Aster Awards, 2013
Lucile Packard Children’s Hospital Career Website

Outstanding Achievement in Web Development
Web Marketing Association, 2013 WebAwards
TripAdvisor Career Landing Page

First Prize
Creative Excellence Awards 2012
Print Advertising and Promotions, Single Ad

Lomography

Lomography

I shoot film (yes, you read that right) on a Diana F+, a plastic lomography camera. Here are some of my favorite shots. Partly because of the unpredictable camera and partly because of the wait for film to be developed, it's been a lot of fun experimenting and exploring the world with my camera.

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Lomography

Contact

Want to see what I can do for your next project? Reach out to me with any questions or comments you have, and let's talk.

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Email

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